Prove Your
Sponsorship
Worked.
Verified purchase attribution, challenge sponsorship, audience targeting, and clean room matching — all built on a consent-verified fan identity graph. No surveys, no guessing.
Fan Links a Card
A fan adds their debit or credit card in the Fantera app. One tap. That’s it.
Fan Shops at Participating Locations
Fan pays normally. No special process, no coupon, no app scan. The purchase is automatically detected via the card network.
You Get the Data
Every transaction creates a verified data point tied to a real fan. Attribution you can prove, not self-reported surveys.
Attribution Data
That Proves ROI.
Every card swipe at a participating location creates a verified data point. No surveys. No self-reported behavior. Just real purchase data tied to real fans.
See exactly which fans visited participating locations and what they spent — verified by card network data, not self-reported surveys.
Target fans by sport, persona, engagement tier, or geography. Reach the high-value segments that matter to your brand.
Bring your customer data. Match it against the fan identity graph in a secure environment. See the overlap without sharing raw data.
Learn more →Track campaign performance with real purchase lift metrics. Before, during, and after sponsorship activation.
Get your brand featured in the Fantera app with promoted offers, push notifications, and game day specials.
Build custom fan segments for media buying. Syndicate verified college athletics audiences to your DSP.
Learn more →Drive Fan Behavior.
Prove It Worked.
Go beyond passive card-linked rewards. Fund challenges within the fan app that drive specific actions — purchases, attendance, social sharing — and get the attribution data proving every dollar worked. You don't need a physical location to participate.
Visit Ampersand Coffee 3 times this month. Every card swipe counts automatically.
Buy a Dr Pepper on any game day. Scan your receipt. No card link needed.
Share 5 game recaps on social media this season. No physical location required.
Go Deeper
With Fan Data.
Beyond real-time attribution, Fantera offers three data channels for sponsors who want deeper audience intelligence.